.llbg-case-study[data-astro-cid-dzqebg66]{background:var(--paper)}.llbg-section[data-astro-cid-dzqebg66]{padding-block:clamp(4rem,8vw,8rem)}.llbg-section[data-astro-cid-dzqebg66]~.llbg-section[data-astro-cid-dzqebg66]{border-top:1px solid var(--line)}.llbg-section__intro[data-astro-cid-dzqebg66]{grid-template-columns:minmax(0,5fr) minmax(0,6fr);align-items:start;gap:clamp(2rem,5vw,5rem);display:grid}.llbg-section__heading[data-astro-cid-dzqebg66],.llbg-section__copy[data-astro-cid-dzqebg66]{min-width:0}.llbg-section__heading[data-astro-cid-dzqebg66] h1[data-astro-cid-dzqebg66],.llbg-section__heading[data-astro-cid-dzqebg66] h2[data-astro-cid-dzqebg66]{font-family:var(--font-display);text-wrap:balance;margin:1.5rem 0 0;font-weight:540}.llbg-section__heading[data-astro-cid-dzqebg66] h1[data-astro-cid-dzqebg66]{max-width:24ch;letter-spacing:var(--display-tracking);font-size:clamp(2.25rem,4.4vw,4.5rem);line-height:var(--display-leading)}.llbg-section__heading[data-astro-cid-dzqebg66] h2[data-astro-cid-dzqebg66]{max-width:24ch;letter-spacing:var(--display-tracking-secondary);font-size:clamp(1.9rem,3.2vw,3.5rem);line-height:var(--display-leading-secondary)}.llbg-section__copy[data-astro-cid-dzqebg66]{max-width:65ch}.llbg-section__copy[data-astro-cid-dzqebg66] p[data-astro-cid-dzqebg66]{margin:0 0 1.25rem}.llbg-section__copy[data-astro-cid-dzqebg66] p[data-astro-cid-dzqebg66]:last-child{margin-bottom:0}.llbg-section--hero[data-astro-cid-dzqebg66] .llbg-section__intro[data-astro-cid-dzqebg66]{grid-template-columns:minmax(0,7fr) minmax(0,4fr);align-items:end}.llbg-standfirst[data-astro-cid-dzqebg66]{font-size:clamp(1.12rem,1.6vw,1.45rem);line-height:1.42}.llbg-callout[data-astro-cid-dzqebg66]{padding-top:.5rem}.llbg-process[data-astro-cid-dzqebg66]{border-top:1px solid var(--line);padding-top:1.5rem;font-weight:600;line-height:1.8}.llbg-facts[data-astro-cid-dzqebg66]{margin:2rem 0 0;padding-left:1.25rem}.llbg-facts[data-astro-cid-dzqebg66] li[data-astro-cid-dzqebg66]+li[data-astro-cid-dzqebg66]{margin-top:.5rem}.llbg-media[data-astro-cid-dzqebg66]{gap:clamp(2rem,4vw,4rem);margin-top:clamp(2.5rem,5vw,5rem);display:grid}.llbg-media__group[data-astro-cid-dzqebg66]{grid-template-columns:repeat(var(--llbg-media-columns), minmax(0, 1fr));gap:var(--grid-gap);align-items:start;min-width:0;display:grid}.llbg-media[data-astro-cid-dzqebg66] figure[data-astro-cid-dzqebg66]{min-width:0;margin:0}.llbg-media[data-astro-cid-dzqebg66] .llbg-image{object-fit:contain;object-position:center;width:100%;height:auto;max-height:34rem}.llbg-media[data-astro-cid-dzqebg66] figcaption[data-astro-cid-dzqebg66]{color:var(--muted);margin-top:.85rem;font-size:.875rem;line-height:1.45}.llbg-section--hero[data-astro-cid-dzqebg66] .llbg-media[data-astro-cid-dzqebg66]{margin-top:clamp(2rem,4vw,4rem)}.llbg-media--hero[data-astro-cid-dzqebg66]{grid-template-columns:minmax(0,3fr) minmax(19rem,2fr);align-items:center;gap:clamp(2rem,4vw,4.75rem)}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=environment] .llbg-image{object-fit:contain;width:100%;max-height:none;display:block}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=packshots]{grid-template-columns:minmax(0,1fr);align-items:center;gap:clamp(.25rem,1vw,1rem)}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=packshots] figure[data-astro-cid-dzqebg66]{height:clamp(10.25rem,17vw,15rem);position:relative;overflow:hidden}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=packshots] .llbg-image{object-fit:contain;width:160%;max-width:none;height:auto;max-height:none;position:absolute;top:45%;left:60%;transform:translate(-50%,-50%)}.llbg-master-link[data-astro-cid-dzqebg66]{margin-top:.5rem;display:block}.llbg-storyboard-label[data-astro-cid-dzqebg66]{grid-column:1/-1;margin:0;font-weight:600}.llbg-credit-lines[data-astro-cid-dzqebg66]{max-width:75ch;color:var(--muted);margin-top:2rem;font-size:.875rem}.llbg-credit-lines[data-astro-cid-dzqebg66] p[data-astro-cid-dzqebg66]{margin:0}.llbg-credits[data-astro-cid-dzqebg66]{grid-template-columns:minmax(0,1fr) minmax(0,1.3fr);gap:clamp(2rem,6vw,6rem);margin-top:4rem;display:grid}.llbg-credits[data-astro-cid-dzqebg66] h3[data-astro-cid-dzqebg66]{margin:0 0 1.5rem;font-size:1.25rem;font-weight:600}.llbg-credits[data-astro-cid-dzqebg66] dl[data-astro-cid-dzqebg66]{margin:0}.llbg-credits[data-astro-cid-dzqebg66] dl[data-astro-cid-dzqebg66]>div[data-astro-cid-dzqebg66]{border-top:1px solid var(--line);padding-block:1rem}.llbg-credits[data-astro-cid-dzqebg66] dt[data-astro-cid-dzqebg66]{font-weight:600}.llbg-credits[data-astro-cid-dzqebg66] dd[data-astro-cid-dzqebg66]{margin:.4rem 0 0}#overview{padding-block:clamp(5rem,9vw,9rem)}#overview .llbg-section__intro{column-gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));row-gap:clamp(2.5rem,5vw,5rem)}#overview .llbg-section__heading{grid-area:1/1/auto/span 6}#overview .llbg-section__heading h2{max-width:15ch;font-size:clamp(2.5rem,4.3vw,4.75rem);line-height:1.02}#overview .llbg-section__copy{display:contents}#overview [data-llbg-paragraph]{margin:0}#overview [data-llbg-paragraph-index="0"]{grid-area:2/1/auto/span 6;max-width:47ch;font-size:clamp(1.08rem,1.4vw,1.28rem);line-height:1.55}#overview [data-llbg-paragraph-index="1"],#overview [data-llbg-paragraph-index="2"]{border-top:1px solid var(--line);grid-column:8/-1;align-self:start;padding-top:1.25rem}#overview [data-llbg-paragraph-index="1"]{grid-row:1;align-self:end}#overview [data-llbg-paragraph-index="2"]{grid-row:2}#overview .llbg-media{column-gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr))}#overview .llbg-media__group{grid-column:3/-1}#overview .llbg-media .llbg-image{max-height:none}#creative-challenge{padding-block:clamp(6rem,11vw,11rem)}#creative-challenge .llbg-section__intro{grid-template-columns:minmax(0,7fr) minmax(18rem,4fr);align-items:end;gap:clamp(3rem,8vw,8rem)}#creative-challenge .llbg-section__heading h2{max-width:13ch;font-size:clamp(2.8rem,5.35vw,5.8rem);line-height:.98}#creative-challenge .llbg-section__copy{max-width:48ch}#creative-challenge .llbg-callout{border-top:1px solid var(--line);margin-top:clamp(2.5rem,5vw,4.5rem);padding-top:1.25rem;font-size:clamp(1.18rem,1.55vw,1.45rem);line-height:1.38}#two-brands-two-languages{padding-block:clamp(5.5rem,10vw,10rem)}#two-brands-two-languages .llbg-brand-intro{grid-template-columns:minmax(0,7fr) minmax(18rem,4fr);align-items:end;gap:clamp(3rem,8vw,8rem)}#two-brands-two-languages .llbg-section__heading h2{max-width:14ch;font-size:clamp(2.6rem,4.6vw,5rem);line-height:1}#two-brands-two-languages .llbg-section__copy{max-width:37ch}#two-brands-two-languages .llbg-callout{border-top:1px solid var(--line);margin:0;padding-top:1.25rem;font-size:clamp(1.08rem,1.35vw,1.28rem);line-height:1.42}.llbg-case-study .llbg-brand-fields{grid-template-columns:repeat(2,minmax(0,1fr));align-items:start;gap:clamp(3rem,7vw,8rem);margin-top:clamp(4rem,8vw,8rem);display:grid}.llbg-case-study .llbg-brand-field{min-width:0}.llbg-case-study .llbg-brand-field:nth-child(2){margin-top:clamp(3rem,6vw,6rem)}.llbg-case-study .llbg-brand-field__text{max-width:49ch;margin-bottom:clamp(2rem,4vw,3.5rem)}.llbg-case-study .llbg-brand-field__text h3{font-family:var(--font-display);letter-spacing:var(--display-tracking-secondary);margin:0 0 1.25rem;font-size:clamp(1.7rem,2.5vw,2.75rem);font-weight:540;line-height:1.05}.llbg-case-study .llbg-brand-field__text p{margin:0}.llbg-case-study .llbg-brand-field figure{min-width:0;margin:0}.llbg-case-study .llbg-brand-field .llbg-image{object-fit:contain;object-position:center;width:100%;height:auto;max-height:none;display:block}#embedded-creative-leadership{padding-block:clamp(5.5rem,10vw,10rem)}#embedded-creative-leadership .llbg-section__intro{grid-template-columns:minmax(0,5fr) minmax(0,6fr);gap:clamp(3rem,7vw,7rem)}#embedded-creative-leadership .llbg-section__heading h2{max-width:16ch;font-size:clamp(2.45rem,4.25vw,4.6rem);line-height:1.02}#embedded-creative-leadership [data-llbg-paragraph-index="0"]{font-size:clamp(1.08rem,1.35vw,1.25rem);line-height:1.55}#embedded-creative-leadership .llbg-callout{border-top:1px solid var(--line);max-width:34ch;margin-top:clamp(2.5rem,5vw,4.5rem);padding-top:1.25rem;font-size:clamp(1.3rem,1.85vw,1.7rem);line-height:1.35}#embedded-creative-leadership .llbg-process{border-top:1px solid var(--line);border-bottom:1px solid var(--line);letter-spacing:.025em;grid-template-columns:repeat(4,minmax(0,1fr) auto) minmax(0,1fr);align-items:center;gap:clamp(.6rem,1.25vw,1.25rem);margin:clamp(4rem,8vw,7rem) 0 0;padding-block:1.35rem;font-size:clamp(.78rem,.95vw,.95rem);font-weight:600;line-height:1.35;display:grid}.llbg-case-study .llbg-process__stage{min-width:0}.llbg-case-study .llbg-process__arrow{color:var(--muted);font-weight:400}#yeni-yayin-donemi{padding-block:clamp(6rem,10vw,10rem)}#yeni-yayin-donemi .llbg-event-showcase{gap:0;display:grid}#yeni-yayin-donemi .llbg-event-concept{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;display:grid}#yeni-yayin-donemi .llbg-event-concept__intro{grid-column:1/span 6;align-self:center}#yeni-yayin-donemi .llbg-section__heading h2{max-width:14ch;font-size:clamp(2.75rem,4.8vw,5.15rem);line-height:1}#yeni-yayin-donemi .llbg-event-concept__copy{max-width:45ch;margin:clamp(2.5rem,5vw,4.5rem) 0 0;font-size:clamp(1.08rem,1.35vw,1.25rem);line-height:1.55}#yeni-yayin-donemi .llbg-event-concept>figure{grid-column:8/-1;min-width:0;margin:0}#yeni-yayin-donemi .llbg-image{object-fit:contain;object-position:center;width:100%;height:auto;max-height:none;display:block}#yeni-yayin-donemi figcaption{color:var(--muted);margin-top:.85rem;font-size:.875rem;line-height:1.45}#yeni-yayin-donemi .llbg-event-system__media{gap:clamp(2rem, 3vw, 3rem) var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;display:grid}#yeni-yayin-donemi .llbg-event-system__media figure{min-width:0;margin:0}#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=sweet]{grid-area:1/1/span 2/span 7}#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=bread]{grid-area:1/9/auto/-1}#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=vienn]{grid-area:2/9/auto/-1}#yeni-yayin-donemi .llbg-event-physical__intro{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:end;display:grid}#yeni-yayin-donemi .llbg-event-physical__intro>[data-llbg-paragraph]{grid-column:1/span 7;max-width:58ch;margin:0;font-size:clamp(1.08rem,1.35vw,1.25rem);line-height:1.55}#yeni-yayin-donemi .llbg-event-physical__intro .llbg-callout{border-top:1px solid var(--line);grid-column:9/-1;margin:0;padding-top:1.25rem;font-size:clamp(1.2rem,1.6vw,1.5rem);line-height:1.4}#yeni-yayin-donemi .llbg-event-physical__media{gap:clamp(3rem, 6vw, 6rem) var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;margin-top:clamp(3.5rem,7vw,6.5rem);display:grid}#yeni-yayin-donemi .llbg-event-physical__media figure{min-width:0;margin:0}#yeni-yayin-donemi .llbg-event-physical__media [data-llbg-media-group=reception]{grid-column:1/span 8}#yeni-yayin-donemi .llbg-event-physical__media [data-llbg-media-group=wayfinding]{grid-column:9/-1}#yeni-yayin-donemi .llbg-event-physical__media [data-llbg-media-group=product-platform]{grid-column:5/-1}#onsuz-olmaz{padding-block:clamp(6rem,11vw,11rem)}#onsuz-olmaz .llbg-campaign-showcase{gap:0;display:grid}#onsuz-olmaz .llbg-campaign-intro{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;display:grid}#onsuz-olmaz .llbg-section__heading{grid-column:1/span 5}#onsuz-olmaz .llbg-section__heading h2{max-width:11ch;font-size:clamp(2.75rem,4.8vw,5.15rem);line-height:1}#onsuz-olmaz .llbg-campaign-intro__copy{grid-column:7/-1;max-width:62ch}#onsuz-olmaz .llbg-campaign-intro__copy p{margin:0 0 1.5rem}#onsuz-olmaz .llbg-campaign-intro__copy p:first-child{max-width:49ch;font-size:clamp(1.08rem,1.35vw,1.25rem);line-height:1.55}#onsuz-olmaz .llbg-campaign-intro__copy p:last-child{margin-bottom:0}#onsuz-olmaz .llbg-campaign-field{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;margin-top:clamp(4.5rem,8vw,8rem);display:grid}#onsuz-olmaz .llbg-campaign-field figure{min-width:0;margin:0}#onsuz-olmaz .llbg-campaign-primary{grid-column:1/span 7}#onsuz-olmaz .llbg-campaign-variations{grid-column:9/-1;gap:clamp(2.5rem,4vw,4rem);min-width:0;display:grid}#onsuz-olmaz .llbg-campaign-field .llbg-image{object-fit:contain;object-position:center;width:100%;height:auto;max-height:none;display:block}#onsuz-olmaz .llbg-campaign-field figcaption{color:var(--muted);margin-top:.75rem;font-size:.875rem;line-height:1.45}#onsuz-olmaz .llbg-campaign-close{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:end;margin-top:clamp(5rem,9vw,9rem);display:grid}#onsuz-olmaz .llbg-campaign-close>[data-llbg-paragraph]{grid-column:1/span 6;max-width:49ch;margin:0;font-size:clamp(1.08rem,1.35vw,1.25rem);line-height:1.55}#onsuz-olmaz .llbg-campaign-close .llbg-callout{border-top:1px solid var(--line);grid-column:8/-1;margin:0;padding-top:1.25rem;font-size:clamp(1.25rem,1.7vw,1.55rem);line-height:1.4}#dwbh-packaging{padding-block:clamp(6rem,11vw,11rem)}#dwbh-packaging .llbg-packaging-showcase{gap:0;display:grid}#dwbh-packaging .llbg-packaging-intro{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:end;display:grid}#dwbh-packaging .llbg-section__heading{grid-column:1/span 6}#dwbh-packaging .llbg-section__heading h2{max-width:14ch;font-size:clamp(2.75rem,4.8vw,5.15rem);line-height:1}#dwbh-packaging .llbg-packaging-intro__copy{grid-column:8/-1;max-width:57ch;margin:0;font-size:clamp(1.08rem,1.35vw,1.25rem);line-height:1.55}#dwbh-packaging .llbg-packaging-pair{grid-template-columns:repeat(2,minmax(0,1fr));align-items:start;gap:clamp(2.5rem,6vw,7rem);margin-top:clamp(5rem,9vw,9rem);display:grid}#dwbh-packaging .llbg-packaging-pair figure,#dwbh-packaging .llbg-packaging-support figure{min-width:0;margin:0}#dwbh-packaging .llbg-packaging-stage{aspect-ratio:5/3;position:relative;overflow:hidden}#dwbh-packaging .llbg-packaging-stage .llbg-image{object-fit:contain;object-position:center;width:194%;max-width:none;height:auto;max-height:none;display:block;position:absolute;top:50%;left:52.4%;transform:translate(-50%,-50%)}#dwbh-packaging figcaption{color:var(--muted);margin-top:.75rem;font-size:.875rem;line-height:1.45}#dwbh-packaging .llbg-packaging-system-copy{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:end;margin-top:clamp(5rem,9vw,9rem);display:grid}#dwbh-packaging .llbg-packaging-system-copy>[data-llbg-paragraph]{grid-column:1/span 6;max-width:50ch;margin:0;font-size:clamp(1.08rem,1.35vw,1.25rem);line-height:1.55}#dwbh-packaging .llbg-packaging-system-copy .llbg-callout{border-top:1px solid var(--line);grid-column:8/-1;margin:0;padding-top:1.25rem;font-size:clamp(1.25rem,1.7vw,1.55rem);line-height:1.4}#dwbh-packaging .llbg-packaging-support{justify-content:center;margin-top:clamp(4rem,7vw,7rem);display:flex}#dwbh-packaging .llbg-packaging-support .llbg-image{object-fit:contain;object-position:center;width:100%;height:auto;max-height:none;display:block}#packaging-to-prepress{padding-block:clamp(6rem,11vw,11rem)}#packaging-to-prepress .llbg-prepress-showcase{gap:0;display:grid}#packaging-to-prepress .llbg-prepress-intro{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;display:grid}#packaging-to-prepress .llbg-section__heading{grid-column:1/span 5}#packaging-to-prepress .llbg-section__heading h2{max-width:12ch;font-size:clamp(2.75rem,4.8vw,5.15rem);line-height:1}#packaging-to-prepress .llbg-prepress-intro__copy{grid-column:7/-1;max-width:62ch}#packaging-to-prepress .llbg-prepress-intro__copy p{margin:0 0 1.5rem}#packaging-to-prepress .llbg-prepress-intro__copy p:last-of-type{margin-bottom:0}#packaging-to-prepress .llbg-prepress-intro__copy .llbg-callout{border-top:1px solid var(--line);max-width:45ch;margin:clamp(2.5rem,5vw,4.5rem) 0 0;padding-top:1.25rem;font-size:clamp(1.18rem,1.55vw,1.45rem);line-height:1.38}#packaging-to-prepress .llbg-prepress-stories{gap:clamp(8rem,14vw,14rem);margin-top:clamp(6rem,11vw,11rem);display:grid}#packaging-to-prepress .llbg-prepress-story{gap:clamp(2.5rem, 5vw, 5rem) var(--grid-gap);border-top:1px solid var(--line);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;padding-top:clamp(3rem,5vw,5rem);display:grid}#packaging-to-prepress .llbg-prepress-story figure{min-width:0;margin:0}#packaging-to-prepress .llbg-prepress-story .llbg-image{object-fit:contain;object-position:center;width:100%;height:auto;max-height:none;display:block}#packaging-to-prepress .llbg-prepress-story figcaption{color:var(--muted);margin-top:.75rem;font-size:.875rem;line-height:1.45}#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story=nutzilla] .llbg-prepress-context{grid-area:1/9/auto/-1}#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story=nutzilla] .llbg-prepress-sheet{grid-area:1/1/span 2/span 7}#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story=nutzilla] .llbg-prepress-detail{grid-area:2/9/auto/-1}#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story=strawjelly] .llbg-prepress-context{grid-area:1/1/auto/span 4}#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story=strawjelly] .llbg-prepress-sheet{grid-area:1/6/span 2/-1}#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story=strawjelly] .llbg-prepress-detail{grid-area:2/1/auto/span 4}#packaging-to-prepress .llbg-prepress-pack-stage{aspect-ratio:16/9;position:relative;overflow:hidden}#packaging-to-prepress .llbg-prepress-pack-stage .llbg-image{width:130%;max-width:none;position:absolute;top:50%;left:50.8%;transform:translate(-50%,-50%)}#packaging-to-prepress .llbg-master-link{width:fit-content}#retail-channel-adaptation{padding-block:clamp(6rem,11vw,11rem)}#retail-channel-adaptation .llbg-retail-showcase{gap:0;display:grid}#retail-channel-adaptation .llbg-retail-intro{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;display:grid}#retail-channel-adaptation .llbg-section__heading{grid-column:1/span 5}#retail-channel-adaptation .llbg-section__heading h2{max-width:13ch;font-size:clamp(2.75rem,4.8vw,5.15rem);line-height:1}#retail-channel-adaptation .llbg-retail-intro__copy{grid-column:7/-1;max-width:62ch}#retail-channel-adaptation .llbg-retail-intro__copy p{margin:0 0 1.5rem}#retail-channel-adaptation .llbg-retail-intro__copy p:last-of-type{margin-bottom:0}#retail-channel-adaptation .llbg-retail-intro__copy .llbg-callout{border-top:1px solid var(--line);max-width:45ch;margin:clamp(2.5rem,5vw,4.5rem) 0 0;padding-top:1.25rem;font-size:clamp(1.18rem,1.55vw,1.45rem);line-height:1.38}#retail-channel-adaptation .llbg-retail-primary{gap:clamp(2.5rem, 5vw, 5rem) var(--grid-gap);border-top:1px solid var(--line);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;margin-top:clamp(6rem,11vw,11rem);padding-top:clamp(3rem,5vw,5rem);display:grid}#retail-channel-adaptation .llbg-retail-primary .llbg-retail-banner--web{grid-area:1/1/auto/-1}#retail-channel-adaptation .llbg-retail-primary .llbg-retail-banner--tablet{grid-area:2/1/auto/span 7}#retail-channel-adaptation .llbg-retail-primary .llbg-retail-banner--mobile{grid-area:2/9/auto/-1}#retail-channel-adaptation .llbg-retail-comparisons{gap:clamp(8rem,14vw,14rem);margin-top:clamp(8rem,14vw,14rem);display:grid}#retail-channel-adaptation .llbg-retail-modules,#retail-channel-adaptation .llbg-retail-bp{gap:clamp(2.5rem, 5vw, 5rem) var(--grid-gap);border-top:1px solid var(--line);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;padding-top:clamp(3rem,5vw,5rem);display:grid}#retail-channel-adaptation .llbg-retail-modules figure:first-child{grid-column:1/span 6}#retail-channel-adaptation .llbg-retail-modules figure:last-child{grid-column:7/-1}#retail-channel-adaptation .llbg-retail-bp__artwork{grid-column:1/span 8}#retail-channel-adaptation .llbg-retail-bp__context{grid-column:9/-1}#retail-channel-adaptation figure{min-width:0;margin:0}#retail-channel-adaptation .llbg-image{object-fit:contain;object-position:center;width:100%;height:auto;max-height:none;display:block}#retail-channel-adaptation figcaption{color:var(--muted);margin-top:.75rem;font-size:.875rem;line-height:1.45}#screen-to-store{padding-block:clamp(6rem,11vw,11rem)}#screen-to-store .llbg-store-showcase{gap:0;display:grid}#screen-to-store .llbg-store-intro{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;display:grid}#screen-to-store .llbg-section__heading{grid-column:1/span 5}#screen-to-store .llbg-section__heading h2{max-width:14ch;font-size:clamp(2.75rem,4.8vw,5.15rem);line-height:1}#screen-to-store .llbg-store-intro__copy{grid-column:7/-1;max-width:62ch}#screen-to-store .llbg-store-intro__copy p{margin:0 0 1.5rem}#screen-to-store .llbg-store-intro__copy p:last-of-type{margin-bottom:0}#screen-to-store .llbg-store-intro__copy .llbg-callout{border-top:1px solid var(--line);max-width:45ch;margin:clamp(2.5rem,5vw,4.5rem) 0 0;padding-top:1.25rem;font-size:clamp(1.18rem,1.55vw,1.45rem);line-height:1.38}#screen-to-store .llbg-store-proof{gap:var(--grid-gap);border-top:1px solid var(--line);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;margin-top:clamp(6rem,11vw,11rem);padding-top:clamp(3rem,5vw,5rem);display:grid}#screen-to-store .llbg-store-primary{grid-column:1/span 7}#screen-to-store .llbg-store-support{grid-column:9/-1;gap:clamp(3.5rem,6vw,6rem);margin-top:clamp(2.5rem,5vw,5rem);display:grid}#screen-to-store figure{min-width:0;margin:0}#screen-to-store .llbg-image{object-fit:contain;object-position:center;width:100%;height:auto;max-height:none;display:block}#screen-to-store figcaption{color:var(--muted);margin-top:.75rem;font-size:.875rem;line-height:1.45}#getir-sosla-kazan-susle-kazan{padding-block:clamp(6rem,11vw,11rem)}#getir-sosla-kazan-susle-kazan .llbg-getir-showcase{gap:0;display:grid}#getir-sosla-kazan-susle-kazan .llbg-getir-intro{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;display:grid}#getir-sosla-kazan-susle-kazan .llbg-section__heading{grid-column:1/span 5}#getir-sosla-kazan-susle-kazan .llbg-section__heading h2{max-width:14ch;font-size:clamp(2.75rem,4.8vw,5.15rem);line-height:1}#getir-sosla-kazan-susle-kazan .llbg-getir-intro__copy{grid-column:7/-1;max-width:62ch}#getir-sosla-kazan-susle-kazan .llbg-getir-intro__copy>p{margin:0 0 1.5rem}#getir-sosla-kazan-susle-kazan .llbg-getir-intro__copy>p:last-child{margin-bottom:0}#getir-sosla-kazan-susle-kazan .llbg-getir-credit{border-top:1px solid var(--line);color:var(--muted);margin-top:clamp(2rem,4vw,3rem);padding-top:1.25rem;font-size:.95rem;line-height:1.55}#getir-sosla-kazan-susle-kazan .llbg-getir-credit p{margin:0}#getir-sosla-kazan-susle-kazan .llbg-getir-intro__copy .llbg-callout{border-top:1px solid var(--line);max-width:45ch;margin:clamp(2.5rem,5vw,4.5rem) 0 0;padding-top:1.25rem;font-size:clamp(1.18rem,1.55vw,1.45rem);line-height:1.38}#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic{gap:clamp(2.5rem, 5vw, 5rem) var(--grid-gap);border-top:1px solid var(--line);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;margin-top:clamp(6rem,11vw,11rem);padding-top:clamp(3rem,5vw,5rem);display:grid}#getir-sosla-kazan-susle-kazan .llbg-storyboard-label{grid-column:1/-1;font-size:clamp(1.2rem,1.7vw,1.55rem);line-height:1.35}#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic__support{gap:var(--grid-gap);grid-column:2/-2;grid-template-columns:repeat(2,minmax(0,1fr));align-items:start;display:grid}#getir-sosla-kazan-susle-kazan .llbg-getir-system{gap:var(--grid-gap);border-top:1px solid var(--line);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;margin-top:clamp(8rem,14vw,14rem);padding-top:clamp(3rem,5vw,5rem);display:grid}#getir-sosla-kazan-susle-kazan .llbg-getir-system__banner{grid-column:1/span 8}#getir-sosla-kazan-susle-kazan .llbg-getir-system__placement{grid-column:10/-1;margin-top:clamp(2.5rem,5vw,5rem)}#getir-sosla-kazan-susle-kazan figure{min-width:0;margin:0}#getir-sosla-kazan-susle-kazan .llbg-image{object-fit:contain;object-position:center;width:100%;height:auto;max-height:none;display:block}#getir-sosla-kazan-susle-kazan figcaption{color:var(--muted);margin-top:.75rem;font-size:.875rem;line-height:1.45}#brand-experiences-beyond-campaigns .llbg-breadth-intro{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;display:grid}#brand-experiences-beyond-campaigns .llbg-section__heading{grid-column:1/span 5}#brand-experiences-beyond-campaigns .llbg-section__heading h2{max-width:15ch;font-size:clamp(2.35rem,4vw,4.15rem);line-height:1.02}#brand-experiences-beyond-campaigns .llbg-breadth-intro__copy{grid-column:7/-1;max-width:62ch}#brand-experiences-beyond-campaigns .llbg-breadth-intro__copy>p{margin:0 0 1.35rem}#brand-experiences-beyond-campaigns .llbg-breadth-intro__copy>p:last-child{margin-bottom:0}#brand-experiences-beyond-campaigns .llbg-breadth-intro__copy .llbg-callout{border-top:1px solid var(--line);max-width:45ch;margin-top:clamp(2.25rem,4vw,3.75rem);padding-top:1.15rem;font-size:clamp(1.08rem,1.35vw,1.28rem);line-height:1.42}#brand-experiences-beyond-campaigns .llbg-breadth-field{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;margin-top:clamp(4rem,7vw,7rem);display:grid}#brand-experiences-beyond-campaigns figure{min-width:0;margin:0}#brand-experiences-beyond-campaigns .llbg-breadth-anchor{grid-column:1/span 7}#brand-experiences-beyond-campaigns .llbg-breadth-supporting{grid-column:9/-1;gap:clamp(2.5rem,4vw,4rem);min-width:0;display:grid}#brand-experiences-beyond-campaigns .llbg-breadth-catalogues{gap:var(--grid-gap);border-top:1px solid var(--line);grid-column:2/-2;grid-template-columns:repeat(2,minmax(0,1fr));align-items:start;margin-top:clamp(3.5rem,6vw,6rem);padding-top:clamp(2.5rem,4vw,4rem);display:grid}#brand-experiences-beyond-campaigns .llbg-image{object-fit:contain;object-position:center;width:100%;height:auto;max-height:none;display:block}#brand-experiences-beyond-campaigns figcaption{color:var(--muted);margin-top:.7rem;font-size:.8125rem;line-height:1.45}#outcome-credits .llbg-section__intro{gap:var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start}#outcome-credits .llbg-section__heading{grid-column:1/span 5}#outcome-credits .llbg-section__heading h2{max-width:13ch;font-size:clamp(2.75rem,4.2vw,4.4rem);line-height:1}#outcome-credits .llbg-section__copy{grid-column:7/-1;max-width:58ch}#outcome-credits [data-llbg-paragraph]{margin:0}#outcome-credits [data-llbg-paragraph-index="0"]{max-width:54ch;font-size:clamp(1.02rem,1.25vw,1.18rem);line-height:1.55}#outcome-credits [data-llbg-paragraph-index="1"]{max-width:47ch;margin-top:clamp(2.25rem,4vw,3.5rem);font-size:clamp(1.25rem,1.7vw,1.55rem);font-weight:600;line-height:1.4}#outcome-credits [data-llbg-paragraph-index="2"]{max-width:56ch;color:var(--muted);margin-top:clamp(2rem,3vw,2.75rem);font-size:.95rem;line-height:1.6}#outcome-credits .llbg-callout{border-top:1px solid var(--line);max-width:45ch;margin:clamp(2.5rem,4vw,3.75rem) 0 0;padding-top:1.15rem;font-size:clamp(1.05rem,1.3vw,1.2rem);line-height:1.45}#outcome-credits .llbg-facts{border-top:1px solid var(--line);color:var(--muted);flex-wrap:wrap;gap:.7rem clamp(1.5rem,3vw,3rem);margin:clamp(2.75rem,4vw,3.75rem) 0 0;padding:1.25rem 0 0;font-size:.875rem;line-height:1.45;list-style:none;display:flex}#outcome-credits .llbg-facts li{margin:0}#outcome-credits .llbg-credits--outcome{gap:var(--grid-gap);border-top:1px solid var(--line);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;margin-top:clamp(7rem,11vw,11rem);padding-top:clamp(3rem,5vw,5rem)}#outcome-credits .llbg-credits--outcome>div:first-child{grid-column:1/span 4}#outcome-credits .llbg-credits--outcome>div:last-child{grid-column:6/-1}#outcome-credits .llbg-credits--outcome h3{margin-bottom:1.75rem;font-size:clamp(1.05rem,1.35vw,1.2rem);line-height:1.35}#outcome-credits .llbg-credits--outcome dl>div{padding-block:1.15rem}#outcome-credits .llbg-credits--outcome>div:first-child dl>div{grid-template-columns:minmax(7rem,.8fr) minmax(0,1.35fr);gap:1rem;display:grid}#outcome-credits .llbg-credits--outcome dt{color:var(--muted);font-size:.8125rem;font-weight:600;line-height:1.45}#outcome-credits .llbg-credits--outcome dd{margin:0;font-size:.9375rem;line-height:1.55}#outcome-credits .llbg-credits--outcome>div:last-child dt{color:inherit;font-size:.9375rem}#outcome-credits .llbg-credits--outcome>div:last-child dd{margin-top:.45rem}@media (width<=1199px){#packaging-to-prepress .llbg-prepress-story{grid-template-columns:minmax(0,1fr);gap:clamp(3rem,6vw,5rem)}#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story] .llbg-prepress-context,#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story] .llbg-prepress-sheet,#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story] .llbg-prepress-detail{grid-area:auto/1}#packaging-to-prepress .llbg-prepress-context{justify-self:center;width:min(100%,30rem)}#packaging-to-prepress .llbg-prepress-sheet{width:100%}#packaging-to-prepress .llbg-prepress-detail{justify-self:center;width:min(100%,42rem)}#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic,#getir-sosla-kazan-susle-kazan .llbg-getir-system{grid-template-columns:minmax(0,1fr)}#getir-sosla-kazan-susle-kazan .llbg-storyboard-label,#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic__primary,#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic__support,#getir-sosla-kazan-susle-kazan .llbg-getir-system__banner,#getir-sosla-kazan-susle-kazan .llbg-getir-system__placement{grid-column:1}#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic__support{grid-template-columns:minmax(0,1fr);gap:clamp(3rem,6vw,5rem)}#getir-sosla-kazan-susle-kazan .llbg-getir-system__placement{justify-self:end;width:min(48%,28rem);margin-top:clamp(3.5rem,7vw,6rem)}}@media (width<=899px){.llbg-section--hero[data-astro-cid-dzqebg66] .llbg-section__intro[data-astro-cid-dzqebg66],.llbg-media--hero[data-astro-cid-dzqebg66]{grid-template-columns:minmax(0,1fr)}.llbg-media--hero[data-astro-cid-dzqebg66]{gap:clamp(1.25rem,4vw,2rem)}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=packshots]{gap:var(--grid-gap);grid-template-columns:repeat(2,minmax(0,1fr))}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=packshots] figure[data-astro-cid-dzqebg66]{height:clamp(10.25rem,24vw,12rem)}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=packshots] .llbg-image{width:175%;left:52.5%}}@media (width<=767px){.llbg-section__intro[data-astro-cid-dzqebg66],.llbg-credits[data-astro-cid-dzqebg66]{grid-template-columns:minmax(0,1fr)}.llbg-section__copy[data-astro-cid-dzqebg66]{max-width:none}.llbg-media__group[data-astro-cid-dzqebg66]{grid-template-columns:minmax(0,1fr)}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=packshots]{grid-template-columns:repeat(2,minmax(0,1fr))}}@media (width<=480px){.llbg-media--hero[data-astro-cid-dzqebg66]{gap:1rem}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=packshots]{gap:.75rem}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=packshots] figure[data-astro-cid-dzqebg66]{height:clamp(7.5rem,31vw,9.5rem)}.llbg-media--hero[data-astro-cid-dzqebg66] [data-astro-cid-dzqebg66][data-llbg-media-group=packshots] .llbg-image{width:190%;left:51.5%}}@media (width<=899px){#overview .llbg-section__intro{grid-template-columns:minmax(0,1fr);row-gap:2rem}#overview .llbg-section__heading,#overview [data-llbg-paragraph]{grid-area:auto/1}#overview [data-llbg-paragraph-index="1"],#overview [data-llbg-paragraph-index="2"]{align-self:auto}#overview .llbg-media{display:block}#overview .llbg-media__group{grid-column:auto}#creative-challenge .llbg-section__intro,#two-brands-two-languages .llbg-brand-intro,#embedded-creative-leadership .llbg-section__intro{grid-template-columns:minmax(0,1fr);align-items:start}#creative-challenge .llbg-section__heading h2{max-width:15ch}#embedded-creative-leadership .llbg-process{grid-template-columns:minmax(0,1fr);gap:.55rem;margin-top:3.5rem}#embedded-creative-leadership .llbg-process__arrow{transform-origin:50%;width:1em;margin-left:.25rem;transform:rotate(90deg)}#yeni-yayin-donemi .llbg-event-concept{grid-template-columns:minmax(0,1fr);gap:clamp(3rem,7vw,5rem)}#yeni-yayin-donemi .llbg-event-concept__intro,#yeni-yayin-donemi .llbg-event-concept>figure{grid-column:1}#yeni-yayin-donemi .llbg-event-concept>figure{justify-self:center;width:min(100%,34rem)}#yeni-yayin-donemi .llbg-event-system__copy{margin-left:0}#yeni-yayin-donemi .llbg-event-system__media{grid-template-columns:repeat(2,minmax(0,1fr))}#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=sweet],#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=bread]{grid-area:auto}#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=vienn]{width:calc((100% - var(--grid-gap)) / 2);grid-area:auto/1/auto/-1;justify-self:center}#yeni-yayin-donemi .llbg-event-physical__intro,#yeni-yayin-donemi .llbg-event-physical__media{grid-template-columns:minmax(0,1fr)}#yeni-yayin-donemi .llbg-event-physical__intro>[data-llbg-paragraph],#yeni-yayin-donemi .llbg-event-physical__intro .llbg-callout,#yeni-yayin-donemi .llbg-event-physical__media [data-llbg-media-group=reception],#yeni-yayin-donemi .llbg-event-physical__media [data-llbg-media-group=wayfinding],#yeni-yayin-donemi .llbg-event-physical__media [data-llbg-media-group=product-platform]{grid-column:1}#yeni-yayin-donemi .llbg-event-physical__intro .llbg-callout{margin-top:2rem}#onsuz-olmaz .llbg-campaign-intro{grid-template-columns:minmax(0,1fr);gap:2.5rem}#onsuz-olmaz .llbg-section__heading,#onsuz-olmaz .llbg-campaign-intro__copy{grid-column:1}#onsuz-olmaz .llbg-campaign-field{grid-template-columns:repeat(2,minmax(0,1fr));row-gap:3.5rem}#onsuz-olmaz .llbg-campaign-primary{grid-column:1/-1;justify-self:center;width:min(100%,34rem)}#onsuz-olmaz .llbg-campaign-variations{gap:var(--grid-gap);grid-column:1/-1;grid-template-columns:repeat(2,minmax(0,1fr));align-items:start}#onsuz-olmaz .llbg-campaign-close{grid-template-columns:minmax(0,1fr);gap:2.5rem}#onsuz-olmaz .llbg-campaign-close>[data-llbg-paragraph],#onsuz-olmaz .llbg-campaign-close .llbg-callout{grid-column:1}#dwbh-packaging .llbg-packaging-intro,#dwbh-packaging .llbg-packaging-system-copy{grid-template-columns:minmax(0,1fr);align-items:start;gap:2.5rem}#dwbh-packaging .llbg-section__heading,#dwbh-packaging .llbg-packaging-intro__copy,#dwbh-packaging .llbg-packaging-system-copy>[data-llbg-paragraph],#dwbh-packaging .llbg-packaging-system-copy .llbg-callout{grid-column:1}#dwbh-packaging .llbg-packaging-pair{gap:var(--grid-gap)}#dwbh-packaging .llbg-packaging-support figure{width:min(100%,36rem)}#packaging-to-prepress .llbg-prepress-intro{grid-template-columns:minmax(0,1fr);gap:2.5rem}#packaging-to-prepress .llbg-section__heading,#packaging-to-prepress .llbg-prepress-intro__copy{grid-column:1}#retail-channel-adaptation .llbg-retail-intro{grid-template-columns:minmax(0,1fr);gap:2.5rem}#retail-channel-adaptation .llbg-section__heading,#retail-channel-adaptation .llbg-retail-intro__copy{grid-column:1}#retail-channel-adaptation .llbg-retail-modules{grid-template-columns:repeat(2,minmax(0,1fr))}#retail-channel-adaptation .llbg-retail-modules figure:first-child,#retail-channel-adaptation .llbg-retail-modules figure:last-child{grid-column:auto}#retail-channel-adaptation .llbg-retail-bp{grid-template-columns:minmax(0,1fr)}#retail-channel-adaptation .llbg-retail-bp__artwork,#retail-channel-adaptation .llbg-retail-bp__context{grid-column:1}#retail-channel-adaptation .llbg-retail-bp__context{justify-self:end;width:min(75%,32rem)}#screen-to-store .llbg-store-intro{grid-template-columns:minmax(0,1fr);gap:2.5rem}#screen-to-store .llbg-section__heading,#screen-to-store .llbg-store-intro__copy{grid-column:1}#screen-to-store .llbg-store-proof{grid-template-columns:repeat(2,minmax(0,1fr))}#screen-to-store .llbg-store-primary{grid-column:1/-1;justify-self:center;width:min(72%,32rem)}#screen-to-store .llbg-store-support{gap:var(--grid-gap);grid-column:1/-1;grid-template-columns:repeat(2,minmax(0,1fr));align-items:start;margin-top:clamp(3.5rem,7vw,5rem)}#getir-sosla-kazan-susle-kazan .llbg-getir-intro{grid-template-columns:minmax(0,1fr);gap:2.5rem}#getir-sosla-kazan-susle-kazan .llbg-section__heading,#getir-sosla-kazan-susle-kazan .llbg-getir-intro__copy{grid-column:1}#getir-sosla-kazan-susle-kazan .llbg-getir-system__placement{width:min(58%,26rem)}#brand-experiences-beyond-campaigns .llbg-breadth-intro{grid-template-columns:minmax(0,1fr);gap:2.5rem}#brand-experiences-beyond-campaigns .llbg-section__heading,#brand-experiences-beyond-campaigns .llbg-breadth-intro__copy{grid-column:1}#brand-experiences-beyond-campaigns .llbg-breadth-field{grid-template-columns:repeat(2,minmax(0,1fr));row-gap:clamp(3.5rem,7vw,5.5rem)}#brand-experiences-beyond-campaigns .llbg-breadth-anchor{grid-column:1/-1;width:min(78%,34rem)}#brand-experiences-beyond-campaigns .llbg-breadth-supporting{gap:var(--grid-gap);grid-column:1/-1;grid-template-columns:repeat(2,minmax(0,1fr))}#brand-experiences-beyond-campaigns .llbg-breadth-catalogues{grid-column:1/-1;margin-top:0}#outcome-credits .llbg-section__intro{grid-template-columns:minmax(0,1fr);gap:3rem}#outcome-credits .llbg-section__heading,#outcome-credits .llbg-section__copy{grid-column:1}#outcome-credits .llbg-section__copy{max-width:62ch}#outcome-credits .llbg-credits--outcome{grid-template-columns:minmax(0,1fr);gap:clamp(4.5rem,8vw,6rem)}#outcome-credits .llbg-credits--outcome>div:first-child,#outcome-credits .llbg-credits--outcome>div:last-child{grid-column:1}}@media (width<=767px){#overview,#creative-challenge,#two-brands-two-languages,#embedded-creative-leadership{padding-block:clamp(4.5rem,18vw,6rem)}#overview .llbg-section__heading h2,#creative-challenge .llbg-section__heading h2,#two-brands-two-languages .llbg-section__heading h2,#embedded-creative-leadership .llbg-section__heading h2{font-size:clamp(2.35rem,11vw,3.75rem)}.llbg-case-study .llbg-brand-fields{grid-template-columns:minmax(0,1fr);gap:4.5rem;margin-top:4rem}.llbg-case-study .llbg-brand-field:nth-child(2){margin-top:0}.llbg-case-study .llbg-brand-field__text{margin-bottom:2rem}#yeni-yayin-donemi{padding-block:clamp(4.5rem,18vw,6rem)}#yeni-yayin-donemi .llbg-section__heading h2{font-size:clamp(2.35rem,11vw,3.75rem)}#yeni-yayin-donemi .llbg-event-system{margin-top:5.5rem}#yeni-yayin-donemi .llbg-event-system__copy{margin-bottom:3rem;font-size:1.125rem}#yeni-yayin-donemi .llbg-event-system__media{grid-template-columns:minmax(0,1fr);gap:3rem}#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=sweet],#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=bread],#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=vienn]{grid-column:1;width:100%}#yeni-yayin-donemi .llbg-event-physical{margin-top:6rem}#yeni-yayin-donemi .llbg-event-physical__media{gap:3rem;margin-top:3.5rem}#onsuz-olmaz{padding-block:clamp(4.5rem,18vw,6rem)}#onsuz-olmaz .llbg-section__heading h2{font-size:clamp(2.35rem,11vw,3.75rem)}#onsuz-olmaz .llbg-campaign-field{margin-top:4rem}#onsuz-olmaz .llbg-campaign-variations{grid-template-columns:minmax(0,1fr);gap:3rem}#onsuz-olmaz .llbg-campaign-close{margin-top:5rem}#dwbh-packaging{padding-block:clamp(4.5rem,18vw,6rem)}#dwbh-packaging .llbg-section__heading h2{font-size:clamp(2.35rem,11vw,3.75rem)}#dwbh-packaging .llbg-packaging-pair{grid-template-columns:minmax(0,1fr);gap:3.5rem;margin-top:4rem}#dwbh-packaging .llbg-packaging-system-copy{margin-top:5rem}#dwbh-packaging .llbg-packaging-support{margin-top:4rem}#packaging-to-prepress{padding-block:clamp(4.5rem,18vw,6rem)}#packaging-to-prepress .llbg-section__heading h2{font-size:clamp(2.35rem,11vw,3.75rem)}#packaging-to-prepress .llbg-prepress-stories{gap:7rem;margin-top:5rem}#packaging-to-prepress .llbg-prepress-story{gap:3rem;padding-top:3rem}#retail-channel-adaptation{padding-block:clamp(4.5rem,18vw,6rem)}#retail-channel-adaptation .llbg-section__heading h2{font-size:clamp(2.35rem,11vw,3.75rem)}#retail-channel-adaptation .llbg-retail-primary{grid-template-columns:minmax(0,1fr);gap:3rem;margin-top:5rem;padding-top:3rem}#retail-channel-adaptation .llbg-retail-primary .llbg-retail-banner--web,#retail-channel-adaptation .llbg-retail-primary .llbg-retail-banner--tablet,#retail-channel-adaptation .llbg-retail-primary .llbg-retail-banner--mobile{grid-area:auto/1}#retail-channel-adaptation .llbg-retail-comparisons{gap:7rem;margin-top:7rem}#retail-channel-adaptation .llbg-retail-modules{grid-template-columns:minmax(0,1fr);gap:3.5rem;padding-top:3rem}#retail-channel-adaptation .llbg-retail-bp{gap:3.5rem;padding-top:3rem}#retail-channel-adaptation .llbg-retail-bp__context{justify-self:stretch;width:100%}#screen-to-store{padding-block:clamp(4.5rem,18vw,6rem)}#screen-to-store .llbg-section__heading h2{font-size:clamp(2.35rem,11vw,3.75rem)}#screen-to-store .llbg-store-proof{grid-template-columns:minmax(0,1fr);gap:3.5rem;margin-top:5rem;padding-top:3rem}#screen-to-store .llbg-store-primary{grid-column:1;justify-self:stretch;width:100%}#screen-to-store .llbg-store-support{grid-column:1;grid-template-columns:minmax(0,1fr);gap:3.5rem;margin-top:0}#getir-sosla-kazan-susle-kazan{padding-block:clamp(4.5rem,18vw,6rem)}#getir-sosla-kazan-susle-kazan .llbg-section__heading h2{font-size:clamp(2.35rem,11vw,3.75rem)}#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic{gap:3rem;margin-top:5rem;padding-top:3rem}#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic__support{gap:3rem}#getir-sosla-kazan-susle-kazan .llbg-getir-system{gap:3rem;margin-top:7rem;padding-top:3rem}#getir-sosla-kazan-susle-kazan .llbg-getir-system__placement{justify-self:center;width:100%;max-width:30rem;margin-top:0}#brand-experiences-beyond-campaigns{padding-block:5rem 6.5rem}#brand-experiences-beyond-campaigns .llbg-section__heading h2{font-size:clamp(2.35rem,11vw,3.75rem)}#brand-experiences-beyond-campaigns .llbg-breadth-field{grid-template-columns:minmax(0,1fr);gap:3rem;margin-top:4rem}#brand-experiences-beyond-campaigns .llbg-breadth-anchor{grid-column:1;width:100%}#brand-experiences-beyond-campaigns .llbg-breadth-supporting,#brand-experiences-beyond-campaigns .llbg-breadth-catalogues{grid-column:1;grid-template-columns:minmax(0,1fr);gap:2.5rem}#brand-experiences-beyond-campaigns .llbg-breadth-catalogues{padding-top:3rem}#outcome-credits{padding-block:5rem 7rem}#outcome-credits .llbg-section__heading h2{font-size:clamp(2.5rem,11vw,3.75rem)}#outcome-credits [data-llbg-paragraph-index="1"]{font-size:clamp(1.2rem,5.6vw,1.45rem)}#outcome-credits .llbg-facts{gap:.6rem;display:grid}#outcome-credits .llbg-credits--outcome{margin-top:6rem;padding-top:3rem}#outcome-credits .llbg-credits--outcome>div:first-child dl>div{grid-template-columns:minmax(0,1fr);gap:.35rem}#outcome-credits .llbg-credits--outcome dl>div{padding-block:1.1rem}}.llbg-case-study .llbg-section:not(#hero){padding-block:clamp(5rem,8vw,8rem)}#brand-experiences-beyond-campaigns{padding-block:clamp(4.5rem,7vw,7rem)}#outcome-credits{padding-block:clamp(5rem,8vw,8rem)}#overview .llbg-section__intro,#creative-challenge .llbg-section__intro,#two-brands-two-languages .llbg-brand-intro,#embedded-creative-leadership .llbg-section__intro,#yeni-yayin-donemi .llbg-event-concept__intro,#onsuz-olmaz .llbg-campaign-intro,#dwbh-packaging .llbg-packaging-intro,#packaging-to-prepress .llbg-prepress-intro,#retail-channel-adaptation .llbg-retail-intro,#screen-to-store .llbg-store-intro,#getir-sosla-kazan-susle-kazan .llbg-getir-intro,#brand-experiences-beyond-campaigns .llbg-breadth-intro,#outcome-credits .llbg-section__intro{grid-template-rows:auto auto;grid-template-columns:repeat(2,minmax(0,1fr));align-items:start;gap:1.5rem clamp(2rem,4vw,4.5rem);display:grid}#overview .llbg-section__intro>.llbg-section__heading,#creative-challenge .llbg-section__intro>.llbg-section__heading,#two-brands-two-languages .llbg-brand-intro>.llbg-section__heading,#embedded-creative-leadership .llbg-section__intro>.llbg-section__heading,#yeni-yayin-donemi .llbg-event-concept__intro>.llbg-section__heading,#onsuz-olmaz .llbg-campaign-intro>.llbg-section__heading,#dwbh-packaging .llbg-packaging-intro>.llbg-section__heading,#packaging-to-prepress .llbg-prepress-intro>.llbg-section__heading,#retail-channel-adaptation .llbg-retail-intro>.llbg-section__heading,#screen-to-store .llbg-store-intro>.llbg-section__heading,#getir-sosla-kazan-susle-kazan .llbg-getir-intro>.llbg-section__heading,#brand-experiences-beyond-campaigns .llbg-breadth-intro>.llbg-section__heading,#outcome-credits .llbg-section__intro>.llbg-section__heading{display:contents}#overview .llbg-section__heading .section-marker,#creative-challenge .llbg-section__heading .section-marker,#two-brands-two-languages .llbg-section__heading .section-marker,#embedded-creative-leadership .llbg-section__heading .section-marker,#yeni-yayin-donemi .llbg-section__heading .section-marker,#onsuz-olmaz .llbg-section__heading .section-marker,#dwbh-packaging .llbg-section__heading .section-marker,#packaging-to-prepress .llbg-section__heading .section-marker,#retail-channel-adaptation .llbg-section__heading .section-marker,#screen-to-store .llbg-section__heading .section-marker,#getir-sosla-kazan-susle-kazan .llbg-section__heading .section-marker,#brand-experiences-beyond-campaigns .llbg-section__heading .section-marker,#outcome-credits .llbg-section__heading .section-marker{grid-area:1/1}#overview .llbg-section__heading h2,#creative-challenge .llbg-section__heading h2,#two-brands-two-languages .llbg-section__heading h2,#embedded-creative-leadership .llbg-section__heading h2,#yeni-yayin-donemi .llbg-section__heading h2,#onsuz-olmaz .llbg-section__heading h2,#dwbh-packaging .llbg-section__heading h2,#packaging-to-prepress .llbg-section__heading h2,#retail-channel-adaptation .llbg-section__heading h2,#screen-to-store .llbg-section__heading h2,#getir-sosla-kazan-susle-kazan .llbg-section__heading h2,#brand-experiences-beyond-campaigns .llbg-section__heading h2,#outcome-credits .llbg-section__heading h2{grid-area:2/1;align-self:start;margin-top:0}#overview .llbg-section__copy,#creative-challenge .llbg-section__copy,#two-brands-two-languages .llbg-section__copy,#embedded-creative-leadership .llbg-section__copy,#yeni-yayin-donemi .llbg-event-concept__copy,#onsuz-olmaz .llbg-campaign-intro__copy,#dwbh-packaging .llbg-packaging-intro__copy,#packaging-to-prepress .llbg-prepress-intro__copy,#retail-channel-adaptation .llbg-retail-intro__copy,#screen-to-store .llbg-store-intro__copy,#getir-sosla-kazan-susle-kazan .llbg-getir-intro__copy,#brand-experiences-beyond-campaigns .llbg-breadth-intro__copy,#outcome-credits .llbg-section__copy{grid-area:2/2;align-self:start;width:100%;max-width:65ch;margin:0;padding:0;display:block}#overview .llbg-section__copy [data-llbg-paragraph]{max-width:none;font-size:inherit;line-height:inherit;border-top:0;grid-area:auto;align-self:auto;margin:0 0 1.25rem;padding-top:0}#overview .llbg-section__copy [data-llbg-paragraph]:first-child{font-size:clamp(1.08rem,1.4vw,1.28rem);line-height:1.55}#overview .llbg-section__copy [data-llbg-paragraph]:last-child{margin-bottom:0}#creative-challenge .llbg-callout,#embedded-creative-leadership .llbg-callout,#packaging-to-prepress .llbg-callout,#retail-channel-adaptation .llbg-callout,#screen-to-store .llbg-callout,#getir-sosla-kazan-susle-kazan .llbg-callout,#brand-experiences-beyond-campaigns .llbg-callout,#outcome-credits .llbg-callout{max-width:none;margin:2rem 0 0;padding-top:1.25rem}#overview .llbg-media{grid-template-columns:minmax(0,1fr);margin-top:clamp(3.5rem,6vw,5.5rem);display:grid}#overview .llbg-media__group{grid-column:auto;grid-template-columns:repeat(2,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem)}.llbg-case-study .llbg-brand-fields{grid-template-rows:auto auto;grid-template-columns:repeat(2,minmax(0,1fr));align-items:stretch;gap:clamp(2rem,4vw,4.5rem);margin-top:clamp(3.5rem,6vw,5.5rem)}.llbg-case-study .llbg-brand-field,.llbg-case-study .llbg-brand-field:nth-child(2){grid-row:span 2;grid-template-rows:subgrid;min-width:0;margin-top:0;display:grid}.llbg-case-study .llbg-brand-field__text{grid-row:1;width:100%;max-width:52ch;margin-bottom:0;padding-bottom:2rem}.llbg-case-study .llbg-brand-field figure{grid-row:2;width:100%;margin-top:0}#embedded-creative-leadership .llbg-process{margin-top:clamp(3.5rem,6vw,5.5rem)}#yeni-yayin-donemi .llbg-event-showcase,#onsuz-olmaz .llbg-campaign-showcase,#dwbh-packaging .llbg-packaging-showcase,#packaging-to-prepress .llbg-prepress-showcase,#retail-channel-adaptation .llbg-retail-showcase,#screen-to-store .llbg-store-showcase,#getir-sosla-kazan-susle-kazan .llbg-getir-showcase,#brand-experiences-beyond-campaigns .llbg-breadth-showcase{gap:0}#yeni-yayin-donemi .llbg-event-concept{display:block}#yeni-yayin-donemi .llbg-event-concept__intro{width:100%}#yeni-yayin-donemi .llbg-event-concept>figure{width:min(100%,58rem);margin:clamp(3.5rem,6vw,5.5rem) auto 0}#yeni-yayin-donemi .llbg-event-system{margin-top:clamp(4.5rem,8vw,7rem)}#yeni-yayin-donemi .llbg-event-system__copy{max-width:65ch;margin:0 0 clamp(2.5rem,4vw,3.5rem);font-size:clamp(1.08rem,1.35vw,1.25rem);line-height:1.55}#yeni-yayin-donemi .llbg-event-system__media,#yeni-yayin-donemi .llbg-event-physical__media{grid-template-columns:repeat(3,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);display:grid}#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=sweet],#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=bread],#yeni-yayin-donemi .llbg-event-system__media [data-llbg-media-item=vienn],#yeni-yayin-donemi .llbg-event-physical__media [data-llbg-media-group=reception],#yeni-yayin-donemi .llbg-event-physical__media [data-llbg-media-group=wayfinding],#yeni-yayin-donemi .llbg-event-physical__media [data-llbg-media-group=product-platform]{grid-area:auto;justify-self:stretch;width:auto}#yeni-yayin-donemi .llbg-event-physical{margin-top:clamp(4.5rem,8vw,7rem)}#yeni-yayin-donemi .llbg-event-physical__intro{max-width:65ch;display:block}#yeni-yayin-donemi .llbg-event-physical__intro>[data-llbg-paragraph],#yeni-yayin-donemi .llbg-event-physical__intro .llbg-callout{grid-column:auto;max-width:none;margin:0}#yeni-yayin-donemi .llbg-event-physical__intro .llbg-callout{margin-top:2rem}#yeni-yayin-donemi .llbg-event-physical__media{margin-top:clamp(2.5rem,4vw,3.5rem)}#onsuz-olmaz .llbg-campaign-field{grid-template-columns:repeat(3,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);margin-top:clamp(3.5rem,6vw,5.5rem);display:grid}#onsuz-olmaz .llbg-campaign-primary{grid-column:auto;justify-self:stretch;width:auto}#onsuz-olmaz .llbg-campaign-variations{display:contents}#onsuz-olmaz .llbg-campaign-close,#dwbh-packaging .llbg-packaging-system-copy{max-width:65ch;margin-top:clamp(3.5rem,6vw,5.5rem);display:block}#onsuz-olmaz .llbg-campaign-close>[data-llbg-paragraph],#onsuz-olmaz .llbg-campaign-close .llbg-callout,#dwbh-packaging .llbg-packaging-system-copy>[data-llbg-paragraph],#dwbh-packaging .llbg-packaging-system-copy .llbg-callout{grid-column:auto;max-width:none;margin:0}#onsuz-olmaz .llbg-campaign-close .llbg-callout,#dwbh-packaging .llbg-packaging-system-copy .llbg-callout{margin-top:2rem}#dwbh-packaging .llbg-packaging-pair{grid-template-columns:repeat(2,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);margin-top:clamp(3.5rem,6vw,5.5rem)}#dwbh-packaging .llbg-packaging-stage,#packaging-to-prepress .llbg-prepress-pack-stage{aspect-ratio:auto;width:100%;height:100%;position:static;overflow:visible}#dwbh-packaging .llbg-packaging-support{margin-top:clamp(3.5rem,6vw,5.5rem)}#dwbh-packaging .llbg-packaging-support figure{width:min(100%,46rem)}#packaging-to-prepress .llbg-prepress-stories{gap:clamp(4rem,7vw,6rem);margin-top:clamp(3.5rem,6vw,5.5rem)}#packaging-to-prepress .llbg-prepress-story{grid-template-columns:repeat(2,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);padding-top:clamp(2rem,3.5vw,3rem);display:grid}#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story] .llbg-prepress-context,#packaging-to-prepress .llbg-prepress-story[data-llbg-prepress-story] .llbg-prepress-sheet{grid-area:auto;justify-self:stretch;width:auto}#retail-channel-adaptation .llbg-retail-primary{grid-template-columns:repeat(3,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);margin-top:clamp(3.5rem,6vw,5.5rem);padding-top:clamp(2rem,3.5vw,3rem);display:grid}#retail-channel-adaptation .llbg-retail-primary .llbg-retail-banner--web,#retail-channel-adaptation .llbg-retail-primary .llbg-retail-banner--tablet,#retail-channel-adaptation .llbg-retail-primary .llbg-retail-banner--mobile{grid-area:auto}#retail-channel-adaptation .llbg-retail-comparisons{gap:clamp(4rem,7vw,6rem);margin-top:clamp(4rem,7vw,6rem)}#retail-channel-adaptation .llbg-retail-modules,#retail-channel-adaptation .llbg-retail-bp{grid-template-columns:repeat(2,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);padding-top:clamp(2rem,3.5vw,3rem);display:grid}#retail-channel-adaptation .llbg-retail-modules figure:first-child,#retail-channel-adaptation .llbg-retail-modules figure:last-child,#retail-channel-adaptation .llbg-retail-bp__artwork,#retail-channel-adaptation .llbg-retail-bp__context{grid-column:auto;justify-self:stretch;width:auto}#screen-to-store .llbg-store-proof{grid-template-columns:repeat(3,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);margin-top:clamp(3.5rem,6vw,5.5rem);padding-top:clamp(2rem,3.5vw,3rem);display:grid}#screen-to-store .llbg-store-primary{grid-column:auto;justify-self:stretch;width:auto}#screen-to-store .llbg-store-support{display:contents}#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic{grid-template-columns:repeat(3,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);margin-top:clamp(3.5rem,6vw,5.5rem);padding-top:clamp(2rem,3.5vw,3rem);display:grid}#getir-sosla-kazan-susle-kazan .llbg-storyboard-label{grid-column:1/-1}#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic__primary{grid-column:auto}#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic__support{display:contents}#getir-sosla-kazan-susle-kazan .llbg-getir-system{grid-template-columns:repeat(2,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);margin-top:clamp(4rem,7vw,6rem);padding-top:clamp(2rem,3.5vw,3rem);display:grid}#getir-sosla-kazan-susle-kazan .llbg-getir-system__banner,#getir-sosla-kazan-susle-kazan .llbg-getir-system__placement{grid-column:auto;justify-self:stretch;width:auto;max-width:none;margin-top:0}#brand-experiences-beyond-campaigns .llbg-breadth-field{grid-template-columns:repeat(3,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);margin-top:clamp(3.5rem,6vw,5.5rem);display:grid}#brand-experiences-beyond-campaigns .llbg-breadth-anchor{grid-column:auto;width:auto}#brand-experiences-beyond-campaigns .llbg-breadth-supporting{display:contents}#brand-experiences-beyond-campaigns .llbg-breadth-catalogues{grid-column:1/-1;grid-template-columns:repeat(2,minmax(0,1fr));align-items:stretch;gap:clamp(1.5rem,2.5vw,2.5rem);margin-top:clamp(2.5rem,4vw,3.5rem);padding-top:clamp(2rem,3.5vw,3rem);display:grid}#brand-experiences-beyond-campaigns .llbg-breadth-anchor .llbg-image{aspect-ratio:auto;object-fit:contain}#outcome-credits .llbg-section__copy [data-llbg-paragraph]{max-width:none}#outcome-credits .llbg-credits--outcome{grid-template-columns:repeat(2,minmax(0,1fr));align-items:start;gap:clamp(2rem,4vw,4.5rem);margin-top:clamp(4rem,7vw,6rem);padding-top:clamp(2.5rem,4vw,3.5rem);display:grid}#outcome-credits .llbg-credits--outcome>div:first-child,#outcome-credits .llbg-credits--outcome>div:last-child{grid-column:auto;min-width:0}.llbg-case-study .llbg-section:not(#hero) figure[data-llbg-media-item]{--llbg-frame-height:clamp(18rem, 26vw, 26rem);grid-template-rows:minmax(0, var(--llbg-frame-height)) auto;align-content:start;align-self:stretch;min-width:0;margin:0;display:grid}#two-brands-two-languages figure[data-llbg-media-item],#yeni-yayin-donemi .llbg-event-concept>figure[data-llbg-media-item],#dwbh-packaging figure[data-llbg-media-item],#packaging-to-prepress figure[data-llbg-media-item],#getir-sosla-kazan-susle-kazan figure[data-llbg-media-item]{--llbg-frame-height:clamp(21rem, 30vw, 30rem)}#yeni-yayin-donemi .llbg-event-system__media figure[data-llbg-media-item]{--llbg-frame-height:clamp(20rem, 28vw, 28rem)}#yeni-yayin-donemi .llbg-event-physical__media figure[data-llbg-media-item],#screen-to-store figure[data-llbg-media-item],#brand-experiences-beyond-campaigns .llbg-breadth-field>figure[data-llbg-media-item],#brand-experiences-beyond-campaigns .llbg-breadth-supporting figure[data-llbg-media-item]{--llbg-frame-height:clamp(17rem, 23vw, 23rem)}#brand-experiences-beyond-campaigns .llbg-breadth-catalogues figure[data-llbg-media-item]{--llbg-frame-height:clamp(20rem, 28vw, 28rem)}#overview figure[data-llbg-media-item] .llbg-image,#two-brands-two-languages figure[data-llbg-media-item] .llbg-image,#yeni-yayin-donemi figure[data-llbg-media-item] .llbg-image,#onsuz-olmaz figure[data-llbg-media-item] .llbg-image,#dwbh-packaging figure[data-llbg-media-item] .llbg-image,#packaging-to-prepress figure[data-llbg-media-item] .llbg-image,#retail-channel-adaptation figure[data-llbg-media-item] .llbg-image,#screen-to-store figure[data-llbg-media-item] .llbg-image,#getir-sosla-kazan-susle-kazan figure[data-llbg-media-item] .llbg-image,#brand-experiences-beyond-campaigns figure[data-llbg-media-item] .llbg-image{object-fit:contain;object-position:center;width:100%;max-width:100%;height:100%;max-height:none;display:block;position:static;inset:auto;transform:none}.llbg-case-study .llbg-section:not(#hero) figure[data-llbg-media-item]>.llbg-packaging-stage,.llbg-case-study .llbg-section:not(#hero) figure[data-llbg-media-item]>.llbg-prepress-pack-stage{grid-row:1}.llbg-case-study .llbg-section:not(#hero) figure[data-llbg-media-item]>figcaption{text-align:center;grid-row:2;justify-self:center;width:100%;margin-top:.75rem}#yeni-yayin-donemi .llbg-event-system__copy,#yeni-yayin-donemi .llbg-event-physical__intro,#dwbh-packaging .llbg-packaging-system-copy{width:min(100%,90ch);max-width:none;margin-left:auto;margin-right:auto}@media (width>=900px){#yeni-yayin-donemi .llbg-event-concept{grid-template-columns:repeat(2,minmax(0,1fr));align-items:start;gap:clamp(2rem,3vw,3rem) clamp(2rem,4vw,4.5rem);display:grid}#yeni-yayin-donemi .llbg-event-concept__intro{display:contents}#yeni-yayin-donemi .llbg-event-concept__intro>.llbg-section__heading{grid-area:1/1/span 2;align-self:start;display:block}#yeni-yayin-donemi .llbg-event-concept__copy{grid-area:1/2}#yeni-yayin-donemi .llbg-event-concept>figure[data-llbg-media-item]{grid-area:2/2;justify-self:stretch;width:100%;margin:0}}@media (width<=899px){#overview .llbg-section__intro,#creative-challenge .llbg-section__intro,#two-brands-two-languages .llbg-brand-intro,#embedded-creative-leadership .llbg-section__intro,#yeni-yayin-donemi .llbg-event-concept__intro,#onsuz-olmaz .llbg-campaign-intro,#dwbh-packaging .llbg-packaging-intro,#packaging-to-prepress .llbg-prepress-intro,#retail-channel-adaptation .llbg-retail-intro,#screen-to-store .llbg-store-intro,#getir-sosla-kazan-susle-kazan .llbg-getir-intro,#brand-experiences-beyond-campaigns .llbg-breadth-intro,#outcome-credits .llbg-section__intro{grid-template-rows:auto auto;grid-template-columns:minmax(0,1fr)}#overview .llbg-section__intro>.llbg-section__heading,#creative-challenge 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h2,#yeni-yayin-donemi .llbg-section__heading h2,#onsuz-olmaz .llbg-section__heading h2,#dwbh-packaging .llbg-section__heading h2,#packaging-to-prepress .llbg-section__heading h2,#retail-channel-adaptation .llbg-section__heading h2,#screen-to-store .llbg-section__heading h2,#getir-sosla-kazan-susle-kazan .llbg-section__heading h2,#brand-experiences-beyond-campaigns .llbg-section__heading h2,#outcome-credits .llbg-section__heading h2{grid-area:auto;margin-top:1.5rem}#overview .llbg-section__copy,#creative-challenge .llbg-section__copy,#two-brands-two-languages .llbg-section__copy,#embedded-creative-leadership .llbg-section__copy,#yeni-yayin-donemi .llbg-event-concept__copy,#onsuz-olmaz .llbg-campaign-intro__copy,#dwbh-packaging .llbg-packaging-intro__copy,#packaging-to-prepress .llbg-prepress-intro__copy,#retail-channel-adaptation .llbg-retail-intro__copy,#screen-to-store .llbg-store-intro__copy,#getir-sosla-kazan-susle-kazan .llbg-getir-intro__copy,#brand-experiences-beyond-campaigns .llbg-breadth-intro__copy,#outcome-credits .llbg-section__copy{grid-area:2/1;margin-top:2rem}#overview .llbg-media__group,.llbg-case-study .llbg-brand-fields,#yeni-yayin-donemi .llbg-event-system__media,#yeni-yayin-donemi .llbg-event-physical__media,#onsuz-olmaz .llbg-campaign-field,#dwbh-packaging .llbg-packaging-pair,#packaging-to-prepress .llbg-prepress-story,#retail-channel-adaptation .llbg-retail-primary,#retail-channel-adaptation .llbg-retail-modules,#retail-channel-adaptation .llbg-retail-bp,#screen-to-store .llbg-store-proof,#getir-sosla-kazan-susle-kazan .llbg-getir-mechanic,#getir-sosla-kazan-susle-kazan .llbg-getir-system,#brand-experiences-beyond-campaigns .llbg-breadth-field,#brand-experiences-beyond-campaigns .llbg-breadth-catalogues,#outcome-credits .llbg-credits--outcome{grid-template-columns:minmax(0,1fr)}.llbg-case-study .llbg-brand-fields{grid-template-rows:auto}.llbg-case-study .llbg-brand-field,.llbg-case-study .llbg-brand-field:nth-child(2){grid-row:auto;display:block}.llbg-case-study .llbg-brand-field__text{padding-bottom:0}#brand-experiences-beyond-campaigns .llbg-breadth-catalogues{grid-column:1}.llbg-case-study .llbg-section:not(#hero) figure[data-llbg-media-item]{--llbg-frame-height:clamp(22rem, 64vw, 34rem)}#yeni-yayin-donemi .llbg-event-concept,#yeni-yayin-donemi .llbg-event-concept__intro,#yeni-yayin-donemi .llbg-event-concept__intro>.llbg-section__heading{display:block}#yeni-yayin-donemi .llbg-event-concept>figure[data-llbg-media-item]{width:100%;margin:clamp(2.5rem,6vw,3.5rem) 0 0}#yeni-yayin-donemi .llbg-event-system__copy,#yeni-yayin-donemi .llbg-event-physical__intro,#dwbh-packaging .llbg-packaging-system-copy{width:100%;max-width:none;margin-left:0;margin-right:0}}@media (width<=480px){.llbg-case-study .llbg-section:not(#hero){padding-block:4.5rem}.llbg-case-study .llbg-section:not(#hero) figure[data-llbg-media-item]{--llbg-frame-height:clamp(18rem, 92vw, 28rem)}}#yeni-yayin-donemi .llbg-event-system__media,#yeni-yayin-donemi .llbg-event-physical__media{background:var(--muted);align-items:stretch;gap:1px;width:calc(100vw - 1rem);margin-left:calc(50% - 50vw + .5rem);margin-right:0}.llbg-case-study #yeni-yayin-donemi .llbg-event-system__media figure[data-llbg-media-item],.llbg-case-study #yeni-yayin-donemi .llbg-event-physical__media figure[data-llbg-media-item]{--llbg-frame-height:clamp(26rem, 32vw, 30rem);grid-template-rows:var(--llbg-frame-height) minmax(4.5rem, auto);background:var(--dark)}.llbg-case-study #yeni-yayin-donemi .llbg-event-system__media figure[data-llbg-media-item]>.llbg-image,.llbg-case-study #yeni-yayin-donemi .llbg-event-physical__media figure[data-llbg-media-item]>.llbg-image{box-sizing:border-box;background:var(--dark);object-fit:contain;border:0}.llbg-case-study #yeni-yayin-donemi .llbg-event-system__media figure[data-llbg-media-item]>.llbg-image{padding:clamp(1.25rem,2.5vw,2.5rem)}.llbg-case-study #yeni-yayin-donemi .llbg-event-physical__media figure[data-llbg-media-item]>.llbg-image{padding:clamp(.75rem,1.5vw,1.5rem)}.llbg-case-study #yeni-yayin-donemi .llbg-event-system__media figure[data-llbg-media-item]>figcaption,.llbg-case-study #yeni-yayin-donemi .llbg-event-physical__media figure[data-llbg-media-item]>figcaption{border-top:1px solid var(--muted);width:100%;min-height:4.5rem;color:var(--dark-muted);text-align:left;margin-top:0;padding:.9rem clamp(1rem,1.6vw,1.5rem) 1rem}@media (width>=900px){#yeni-yayin-donemi .llbg-event-system__media,#yeni-yayin-donemi .llbg-event-physical__media{grid-template-columns:repeat(3,minmax(0,1fr))}}@media (width>=481px) and (width<=899px){#yeni-yayin-donemi .llbg-event-system__media,#yeni-yayin-donemi .llbg-event-physical__media{grid-template-columns:repeat(2,minmax(0,1fr))}.llbg-case-study #yeni-yayin-donemi .llbg-event-system__media figure[data-llbg-media-item],.llbg-case-study #yeni-yayin-donemi .llbg-event-physical__media figure[data-llbg-media-item]{--llbg-frame-height:clamp(22rem, 56vw, 28rem)}#yeni-yayin-donemi .llbg-event-system__media figure[data-llbg-media-item]:nth-child(3),#yeni-yayin-donemi .llbg-event-physical__media figure[data-llbg-media-item]:nth-child(3){grid-column:1/-1}}@media (width<=480px){#yeni-yayin-donemi .llbg-event-system__media,#yeni-yayin-donemi .llbg-event-physical__media{grid-template-columns:minmax(0,1fr)}.llbg-case-study #yeni-yayin-donemi .llbg-event-system__media figure[data-llbg-media-item],.llbg-case-study #yeni-yayin-donemi .llbg-event-physical__media figure[data-llbg-media-item]{--llbg-frame-height:clamp(20rem, 110vw, 27rem);grid-template-rows:var(--llbg-frame-height) auto}.llbg-case-study #yeni-yayin-donemi .llbg-event-system__media figure[data-llbg-media-item]>figcaption,.llbg-case-study #yeni-yayin-donemi .llbg-event-physical__media figure[data-llbg-media-item]>figcaption{min-height:0}}#onsuz-olmaz .llbg-campaign-pairs{gap:clamp(3.5rem,6vw,5.5rem);margin-top:clamp(3.5rem,6vw,5.5rem);display:grid}#onsuz-olmaz .llbg-campaign-pair{grid-template-columns:minmax(0,1fr);align-items:start;gap:1rem;display:grid}.llbg-case-study #onsuz-olmaz .llbg-campaign-pair figure[data-llbg-media-item]{--llbg-frame-height:clamp(20rem, 110vw, 28rem);grid-template-rows:var(--llbg-frame-height);background:var(--line);overflow:hidden}.llbg-case-study #onsuz-olmaz .llbg-campaign-pair figure[data-llbg-media-item]>.llbg-image{box-sizing:border-box;background:var(--line);object-fit:contain;object-position:center;border:0;width:100%;height:100%;max-height:none}.llbg-case-study #onsuz-olmaz .llbg-campaign-pair__artwork>.llbg-image{padding:clamp(.75rem,1.25vw,1.25rem)}@media (width>=768px){#onsuz-olmaz .llbg-campaign-pair{gap:var(--grid-gap);grid-template-columns:repeat(2,minmax(0,1fr))}.llbg-case-study #onsuz-olmaz .llbg-campaign-pair figure[data-llbg-media-item]{--llbg-frame-height:clamp(24rem, 38vw, 34rem)}}