.petipure-case-study[data-astro-cid-6yzrok6p]{background:var(--paper)}.petipure-section[data-astro-cid-6yzrok6p]{padding-block:clamp(4.5rem,9vw,9rem)}.petipure-section[data-astro-cid-6yzrok6p]~.petipure-section[data-astro-cid-6yzrok6p]{border-top:1px solid var(--line)}.petipure-section__intro[data-astro-cid-6yzrok6p]{gap:clamp(2.25rem, 5vw, 5rem) var(--grid-gap);grid-template-columns:repeat(12,minmax(0,1fr));align-items:start;display:grid}.petipure-section__heading[data-astro-cid-6yzrok6p]{grid-column:1/span 5;min-width:0}.petipure-section__copy[data-astro-cid-6yzrok6p]{grid-column:7/-1;min-width:0;max-width:65ch}.petipure-section__heading[data-astro-cid-6yzrok6p] h1[data-astro-cid-6yzrok6p],.petipure-section__heading[data-astro-cid-6yzrok6p] h2[data-astro-cid-6yzrok6p]{font-family:var(--font-display);letter-spacing:var(--display-tracking-secondary);font-weight:540;line-height:var(--display-leading-secondary);text-wrap:balance;margin:1.4rem 0 0}.petipure-section__heading[data-astro-cid-6yzrok6p] h1[data-astro-cid-6yzrok6p]{font-size:clamp(3.5rem,8vw,8rem);line-height:.9}.petipure-section__heading[data-astro-cid-6yzrok6p] h2[data-astro-cid-6yzrok6p]{max-width:15ch;font-size:clamp(2.4rem,4.6vw,5rem);line-height:1}.petipure-headline[data-astro-cid-6yzrok6p]{text-wrap:balance;max-width:23ch;margin:2rem 0 0;font-size:clamp(1.35rem,2.2vw,2.15rem);line-height:1.25}.petipure-subheading[data-astro-cid-6yzrok6p]{max-width:34ch;color:var(--muted);margin:1.25rem 0 0;font-size:clamp(1rem,1.25vw,1.2rem);line-height:1.45}.petipure-section__copy[data-astro-cid-6yzrok6p]>p[data-astro-cid-6yzrok6p]{margin:0 0 1.25rem}.petipure-section__copy[data-astro-cid-6yzrok6p]>p[data-astro-cid-6yzrok6p]:last-child{margin-bottom:0}.petipure-list[data-astro-cid-6yzrok6p]{border-top:1px solid var(--line);border-bottom:1px solid var(--line);grid-template-columns:repeat(2,minmax(0,1fr));gap:.7rem 1.5rem;margin:0 0 1.5rem;padding:1.25rem 0;list-style:none;display:grid}.petipure-flow[data-astro-cid-6yzrok6p]{border-top:1px solid var(--ink);border-bottom:1px solid var(--ink);padding:1.25rem 0;font-weight:650;line-height:1.8;margin-top:2rem!important}.petipure-section--hero[data-astro-cid-6yzrok6p]{padding-block:clamp(4rem,7vw,7rem)}.petipure-section--hero[data-astro-cid-6yzrok6p] .petipure-section__heading[data-astro-cid-6yzrok6p]{grid-column:1/span 7}.petipure-section--hero[data-astro-cid-6yzrok6p] .petipure-section__copy[data-astro-cid-6yzrok6p]{grid-column:8/-1;align-self:end}.petipure-facts[data-astro-cid-6yzrok6p]{gap:var(--grid-gap);grid-template-columns:repeat(3,minmax(0,1fr));margin:clamp(3rem,6vw,6rem) 0 0;display:grid}.petipure-facts[data-astro-cid-6yzrok6p]>div[data-astro-cid-6yzrok6p]{border-top:1px solid var(--line);padding-top:1rem}.petipure-facts[data-astro-cid-6yzrok6p] dt[data-astro-cid-6yzrok6p]{color:var(--muted);letter-spacing:.08em;text-transform:uppercase;font-size:.75rem;font-weight:650}.petipure-facts[data-astro-cid-6yzrok6p] dd[data-astro-cid-6yzrok6p]{margin:.55rem 0 0;line-height:1.4}.petipure-facts--metrics[data-astro-cid-6yzrok6p]{grid-template-columns:repeat(4,minmax(0,1fr))}.petipure-facts--metrics[data-astro-cid-6yzrok6p] dd[data-astro-cid-6yzrok6p]{letter-spacing:-.04em;margin:0;font-size:clamp(1.7rem,3.2vw,3.25rem);font-weight:560;line-height:1}.petipure-facts--metrics[data-astro-cid-6yzrok6p] dt[data-astro-cid-6yzrok6p]{margin-top:.7rem}.petipure-architecture[data-astro-cid-6yzrok6p]{gap:var(--grid-gap);grid-template-columns:repeat(4,minmax(0,1fr));margin:2rem 0;display:grid}.petipure-architecture[data-astro-cid-6yzrok6p]>div[data-astro-cid-6yzrok6p]{border-top:1px solid var(--ink);min-width:0;padding-top:1.2rem}.petipure-architecture[data-astro-cid-6yzrok6p] h3[data-astro-cid-6yzrok6p],.petipure-architecture[data-astro-cid-6yzrok6p] p[data-astro-cid-6yzrok6p]{margin:0}.petipure-architecture[data-astro-cid-6yzrok6p] h3[data-astro-cid-6yzrok6p]{margin-top:.8rem;font-size:1rem}.petipure-architecture[data-astro-cid-6yzrok6p] p[data-astro-cid-6yzrok6p]{color:var(--muted);margin-top:.45rem;font-size:.82rem;line-height:1.45}.petipure-architecture__number[data-astro-cid-6yzrok6p]{letter-spacing:-.06em;font-size:clamp(2.8rem,5.4vw,5.6rem);font-weight:520;line-height:.88;display:block}.petipure-media[data-astro-cid-6yzrok6p]{gap:clamp(3.5rem,7vw,7rem);margin-top:clamp(3.5rem,7vw,7rem);display:grid}.petipure-media__group[data-astro-cid-6yzrok6p]{min-width:0}.petipure-media__group[data-astro-cid-6yzrok6p]>h3[data-astro-cid-6yzrok6p]{border-top:1px solid var(--ink);margin:0 0 1.25rem;padding-top:.9rem;font-size:.9rem;font-weight:650}.petipure-media__grid[data-astro-cid-6yzrok6p]{gap:var(--grid-gap);grid-template-columns:repeat(2,minmax(0,1fr));align-items:start;display:grid}.petipure-media[data-astro-cid-6yzrok6p] figure[data-astro-cid-6yzrok6p]{min-width:0;margin:0}.petipure-media__stage[data-astro-cid-6yzrok6p]{border-top:1px solid var(--line);border-bottom:1px solid var(--line);place-items:center;min-height:clamp(18rem,34vw,31rem);display:grid;overflow:hidden}.petipure-media[data-astro-cid-6yzrok6p] .petipure-image{object-fit:contain;object-position:center;width:100%;height:100%;max-height:31rem}.petipure-media[data-astro-cid-6yzrok6p] figcaption[data-astro-cid-6yzrok6p]{color:var(--muted);margin-top:.8rem;font-size:.82rem;line-height:1.4}.petipure-placeholder[data-astro-cid-6yzrok6p]{text-align:center;width:100%;min-width:0;padding:clamp(1.5rem,3vw,3rem)}.petipure-placeholder[data-astro-cid-6yzrok6p] span[data-astro-cid-6yzrok6p],.petipure-placeholder[data-astro-cid-6yzrok6p] strong[data-astro-cid-6yzrok6p],.petipure-placeholder[data-astro-cid-6yzrok6p] small[data-astro-cid-6yzrok6p]{overflow-wrap:anywhere;display:block}.petipure-placeholder[data-astro-cid-6yzrok6p] span[data-astro-cid-6yzrok6p]{color:var(--muted);letter-spacing:.08em;text-transform:uppercase;font-size:.65rem;font-weight:650}.petipure-placeholder[data-astro-cid-6yzrok6p] strong[data-astro-cid-6yzrok6p]{margin-top:.85rem;font-size:clamp(1rem,1.5vw,1.3rem);font-weight:560}.petipure-placeholder[data-astro-cid-6yzrok6p] small[data-astro-cid-6yzrok6p]{color:var(--muted);margin-top:.5rem;font-size:.72rem}[data-astro-cid-6yzrok6p][data-media-layout=hero] .petipure-media__grid[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=preview] .petipure-media__grid[data-astro-cid-6yzrok6p]{grid-template-columns:repeat(3,minmax(0,1fr))}[data-astro-cid-6yzrok6p][data-media-layout=hero] .petipure-media__stage[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=preview] .petipure-media__stage[data-astro-cid-6yzrok6p]{min-height:clamp(22rem,33vw,34rem)}[data-astro-cid-6yzrok6p][data-media-key=category-hero] [data-astro-cid-6yzrok6p][data-media-index="2"] .petipure-image{transform:scale(1.38)}[data-astro-cid-6yzrok6p][data-media-key=category-hero] [data-astro-cid-6yzrok6p][data-media-index="3"] .petipure-image{transform:scale(1.08)}[data-astro-cid-6yzrok6p][data-media-key=category-preview] [data-astro-cid-6yzrok6p][data-media-index="2"] .petipure-image{transform:scale(1.32)}[data-astro-cid-6yzrok6p][data-media-key=category-preview] [data-astro-cid-6yzrok6p][data-media-index="3"] .petipure-image{transform:scale(1.06)}#dry-dog-food[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=products] .petipure-media__grid[data-astro-cid-6yzrok6p],#canned-dog-food[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=products] .petipure-media__grid[data-astro-cid-6yzrok6p]{grid-template-columns:repeat(2,minmax(0,1fr))}[data-astro-cid-6yzrok6p][data-media-key=canned-products] .petipure-image{transform:scale(1.35)}#cat-litter[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=products] .petipure-media__grid[data-astro-cid-6yzrok6p]{grid-template-columns:repeat(5,minmax(0,1fr))}#cat-litter[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=products] .petipure-media__stage[data-astro-cid-6yzrok6p]{min-height:clamp(18rem,27vw,27rem)}[data-astro-cid-6yzrok6p][data-media-layout=technical] .petipure-media__grid[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=pair] .petipure-media__grid[data-astro-cid-6yzrok6p]{grid-template-columns:repeat(2,minmax(0,1fr))}#artwork-to-production[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=technical] 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.petipure-media__grid[data-astro-cid-6yzrok6p]{grid-template-columns:repeat(2,minmax(0,1fr))}[data-astro-cid-6yzrok6p][data-media-key=marketplaces] .petipure-media__stage[data-astro-cid-6yzrok6p]{min-height:clamp(20rem,31vw,28rem)}.petipure-credits[data-astro-cid-6yzrok6p]{gap:clamp(2rem, 4vw, 4rem) var(--grid-gap);grid-template-columns:repeat(3,minmax(0,1fr));margin-top:clamp(3.5rem,7vw,7rem);display:grid}.petipure-credits[data-astro-cid-6yzrok6p] section[data-astro-cid-6yzrok6p]{border-top:1px solid var(--ink);padding-top:1rem}.petipure-credits[data-astro-cid-6yzrok6p] h3[data-astro-cid-6yzrok6p]{margin:0 0 1.25rem;font-size:1rem}.petipure-credits[data-astro-cid-6yzrok6p] ul[data-astro-cid-6yzrok6p]{margin:0;padding:0;list-style:none}.petipure-credits[data-astro-cid-6yzrok6p] li[data-astro-cid-6yzrok6p]+li[data-astro-cid-6yzrok6p]{margin-top:.6rem}.petipure-credits__wide[data-astro-cid-6yzrok6p]{grid-column:1/-1;max-width:70ch}.petipure-credits__wide[data-astro-cid-6yzrok6p] p[data-astro-cid-6yzrok6p]{margin:0 0 1.25rem}.petipure-credits__footer[data-astro-cid-6yzrok6p]{border-top:1px solid var(--ink);color:var(--muted);grid-column:1/-1;justify-content:space-between;gap:2rem;padding-top:1.25rem;font-size:.84rem;display:flex}.petipure-credits__footer[data-astro-cid-6yzrok6p] p[data-astro-cid-6yzrok6p]{margin:0}@media (width<=1199px){.petipure-architecture[data-astro-cid-6yzrok6p]{grid-template-columns:repeat(2,minmax(0,1fr))}#cat-litter[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=products] .petipure-media__grid[data-astro-cid-6yzrok6p]{grid-template-columns:repeat(3,minmax(0,1fr))}}@media (width<=899px){.petipure-section__intro[data-astro-cid-6yzrok6p]{grid-template-columns:minmax(0,1fr)}.petipure-section__heading[data-astro-cid-6yzrok6p],.petipure-section__copy[data-astro-cid-6yzrok6p],.petipure-section--hero[data-astro-cid-6yzrok6p] .petipure-section__heading[data-astro-cid-6yzrok6p],.petipure-section--hero[data-astro-cid-6yzrok6p] .petipure-section__copy[data-astro-cid-6yzrok6p]{grid-column:1}.petipure-section__copy[data-astro-cid-6yzrok6p]{max-width:68ch}.petipure-section__heading[data-astro-cid-6yzrok6p] h2[data-astro-cid-6yzrok6p]{max-width:18ch}.petipure-facts--metrics[data-astro-cid-6yzrok6p]{grid-template-columns:repeat(2,minmax(0,1fr))}[data-astro-cid-6yzrok6p][data-media-layout=hero] .petipure-media__grid[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=preview] .petipure-media__grid[data-astro-cid-6yzrok6p]{grid-template-columns:minmax(0,1fr)}[data-astro-cid-6yzrok6p][data-media-layout=hero] .petipure-media__stage[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=preview] .petipure-media__stage[data-astro-cid-6yzrok6p]{min-height:25rem}[data-astro-cid-6yzrok6p][data-media-key=category-hero] [data-astro-cid-6yzrok6p][data-media-index="2"] .petipure-image,[data-astro-cid-6yzrok6p][data-media-key=category-preview] [data-astro-cid-6yzrok6p][data-media-index="2"] .petipure-image{transform:scale(1.22)}[data-astro-cid-6yzrok6p][data-media-key=category-hero] [data-astro-cid-6yzrok6p][data-media-index="3"] .petipure-image,[data-astro-cid-6yzrok6p][data-media-key=category-preview] [data-astro-cid-6yzrok6p][data-media-index="3"] .petipure-image{transform:scale(1.02)}[data-astro-cid-6yzrok6p][data-media-key=canned-products] .petipure-image{transform:scale(1.22)}#artwork-to-production[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=technical] .petipure-media__grid[data-astro-cid-6yzrok6p]{grid-template-columns:minmax(0,1fr)}[data-astro-cid-6yzrok6p][data-media-layout=proof] .petipure-media__grid[data-astro-cid-6yzrok6p]{grid-template-columns:repeat(2,minmax(0,1fr))}}@media (width<=767px){.petipure-section[data-astro-cid-6yzrok6p]{padding-block:4rem}.petipure-section__heading[data-astro-cid-6yzrok6p] h1[data-astro-cid-6yzrok6p]{font-size:clamp(3.25rem,18vw,5.5rem)}.petipure-section__heading[data-astro-cid-6yzrok6p] h2[data-astro-cid-6yzrok6p]{font-size:clamp(2.35rem,12vw,3.6rem)}.petipure-list[data-astro-cid-6yzrok6p],.petipure-architecture[data-astro-cid-6yzrok6p],.petipure-facts[data-astro-cid-6yzrok6p],.petipure-facts--metrics[data-astro-cid-6yzrok6p],.petipure-credits[data-astro-cid-6yzrok6p],.petipure-media__grid[data-astro-cid-6yzrok6p],#dry-dog-food[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=products] .petipure-media__grid[data-astro-cid-6yzrok6p],#canned-dog-food[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=products] .petipure-media__grid[data-astro-cid-6yzrok6p],#cat-litter[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=products] .petipure-media__grid[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=technical] .petipure-media__grid[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=pair] .petipure-media__grid[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=characters] .petipure-media__grid[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=proof] .petipure-media__grid[data-astro-cid-6yzrok6p]{grid-template-columns:minmax(0,1fr)}.petipure-media__stage[data-astro-cid-6yzrok6p],#cat-litter[data-astro-cid-6yzrok6p] [data-astro-cid-6yzrok6p][data-media-layout=products] .petipure-media__stage[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=characters] .petipure-media__stage[data-astro-cid-6yzrok6p],[data-astro-cid-6yzrok6p][data-media-layout=proof] .petipure-media__stage[data-astro-cid-6yzrok6p]{min-height:19rem}.petipure-credits__wide[data-astro-cid-6yzrok6p],.petipure-credits__footer[data-astro-cid-6yzrok6p]{grid-column:1}.petipure-credits__footer[data-astro-cid-6yzrok6p]{flex-direction:column;gap:.4rem}}